{"id":1014,"date":"2023-02-28T10:20:26","date_gmt":"2023-02-28T15:20:26","guid":{"rendered":"https:\/\/www.netreputation.com\/?p=1014"},"modified":"2024-02-13T13:35:21","modified_gmt":"2024-02-13T18:35:21","slug":"word-of-mouth","status":"publish","type":"post","link":"https:\/\/www.netreputation.com\/word-of-mouth\/","title":{"rendered":"Word-of-Mouth Marketing Strategies to Improve Business"},"content":{"rendered":"

Word of Mouth is proven to be about seven times more influential<\/a> than traditional advertising. People can downright distrust companies\u00a0\u2013 so it makes sense that people trust their family and friends over paid advertisements. If there\u2019s a positive buzz about your products or services, people are obviously more willing to buy them. <\/strong><\/p>\n

What is Word of Mouth Marketing?<\/strong><\/h2>\n

Word-of-mouth marketing, otherwise known as WOM marketing, refers to the spreading of a company’s service or product through customer dialogue and conversations.<\/p>\n

This is essentially free advertising for a business. Having existing customers share their experience with a business with other people creates a pipeline of potential customers.<\/p>\n

Since people are more likely to trust their friends and family than an advertisement, word of mouth marketing provides companies with highly effective marketing without direct effort or investment.<\/p>\n


\n<\/span>Benefits of Word of Mouth Marketing<\/b><\/b><\/h2>\n

The best part about word of mouth advertising is that it\u2019s absolutely free. But in today\u2019s tech-driven communities, companies have trouble converting traditional word of mouth into “online word of mouth” consequently. People use online reviews to judge a product or service, we need to leverage positive word of mouth for positive reviews online.<\/span><\/p>\n


\n<\/span>
\n<\/span>One way to garner positive attention is to <\/span>offer incentives to customers willing to post reviews<\/span><\/a>. Furthermore, you could offer to submit them into sweepstakes for a great prize if they leave a review of your product or service online. <\/span><\/p>\n

 <\/p>\n

You could even give them a small freebie in exchange for their feedback and hope they leave a positive review. It\u2019s a great tactic to solicit good feedback because the customer is going to be more inclined to leave a positive review if you sweeten their overall experience.<\/span><\/p>\n\t\t\n\t\n\t

\n\t\t

Complete our form to start your free review management consultation <\/h3>\t\n\n\t